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Managing an Enterprise of Brands

Anthem is a Fortune 500 company and health care leader with multiple brands and locations throughout the United States. They were seeking a solution that would enable employees to order items for internal department use, multiple internal programs, and external use. The solution needed to be integrated with Anthem’s ERP system as well.

The Leaderpromos Agency developed an online solution that includes a corporate bulk buy site where employees can order items through their procurement system or an employee purchase credit card site. The site also supports multiple internal programs such as new hire kits, annual open enrollment event signage, and Medicare-specific programs nationwide.

Through this online catalog, the Anthem program is able to offer hardgoods across multiple essential categories, corporate apparel, seasonal specialty items, event signage, and more.

Our agency also offers Anthem a dedicated support team strategically located across the US. We assist in managing the 20+ brands, their event calendars, and internal initiatives such as promotional giveaways, awards, corporate apparel, community outreach, new hire/recruiting efforts, member engagement, overseas sourcing for bulk purchases and custom pieces, provider gifts, and more!

The Leaderpromos Agency was awarded Anthem’s business as their preferred partner for all promotional marketing needs. We are proud to support the entire Anthem enterprise, including 70,000+ employees, 20+ brands, state regulations supporting Medicare and Medicaid programs, and many regional internal programs.