Why We Love Midnite Snax

In a promotional products world filled with generic giveaways, Midnite Snax stands out by crafting branded snacks that are anything but ordinary. With a legacy built on fresh-made indulgence, inventive packaging, and a deep understanding of what makes a gift memorable, Midnite Snax transforms treats into brand-building experiences.

A Legacy of Fresh Thinking

Founded in 1991, Midnite Snax is a family-run business led by CEO Lara Fraum, proudly certified as a Women’s Business Enterprise (WBE) through WBENC. What began as a passion for gourmet snacks has grown into a full-scale manufacturing operation known for its creativity, quality, and responsiveness. Every item is made fresh to order—never pre-stocked—ensuring that every bite reflects the care and craft behind the brand.

Ingredients That Speak for Themselves

Midnite Snax doesn’t just make snacks—they curate flavor-forward experiences. Their collections feature premium ingredients that elevate the everyday:

Real Butter and Eggs in the signature Crave Cookie Collection

Finest Belgian Chocolate in handcrafted gifts and Hot Chocolate Bombs

Gluten-Free and Vegan Kits featuring trusted brands like Skinny Pop®, Sensible Portions™, and Good Health®

Whether it’s a decadent cookie or a health-conscious snack mix, every product is designed to impress and delight.

Packaging That Tells Your Story

Midnite Snax understands that presentation is part of the experience. Their packaging solutions are as thoughtful as the treats inside:

Custom branding on everything from cupcake boxes to ice cream pints

Mailer-friendly kits engineered for safe delivery and high impact

Flexible formats for events, onboarding, holidays, and client appreciation

From sleek wraps to playful labels, every detail is an opportunity to extend your brand’s personality.

Kits That Connect

Midnite Snax specializes in co-branded snack kits and themed boxes that turn gifting into storytelling:

DIY Experience Kits like cookie decorating, pizza making, and campfire s’mores

Suite Treat Boxes and Crave Collections tailored for seasonal campaigns and corporate milestones

Fully customizable packaging for seamless brand integration

Whether you’re hosting a virtual event or sending a thank-you, Midnite Snax helps your brand show up with flavor and flair.

Why Midnite Snax Matters Now

In a market where attention is fleeting, Midnite Snax delivers lasting impressions through:

Fresh-to-order production that prioritizes quality

Certified food safety standards, including SQF and HACCP protocols

Inclusive leadership and a culture of creativity

Packaging that performs, turning snacks into brand assets

Midnite Snax isn’t just a supplier—it’s a strategic partner that helps brands connect through crave-worthy moments.

Final Thoughts

Midnite Snax proves that branded merchandise can be fresh, thoughtful, and full of flavor. For companies ready to gift with intention, Midnite Snax offers a simple promise:

Snack Well. Show Up. Leave a Lasting Taste.

*All images courtesy of Midnite Snax